Music Magazine Proposal.

Proposal.

The name of my magazine is Unplugged I will present this masthead in a font that suits my house style and is a denotation of the name. The Genre of my magazine is alternative rock and the sub-genre is acoustic rock, it will combine the styles and artists that Kerrang and Acoustic magazine contain. I want to showcase through my various main and secondary images the emotions the genre and sub-genre portray. Acoustic/unplugged gigs that Rock and Alternative artists do will be the main features in my magazine and I will ensure the house style is well suited to its genre and sub-genre. My magazines target audience is aimed at 14-20 year olds both male and female. My ideal reader mood board further reflects the interests of my target audience such as; going to festivals particularly Download fest and Leeds, wearing Dr Martens, vans and converse and they would be typically known to have tattoo’s and piercings. My target audience would also typically have an interest in books mainly fantasy or gothic tales that complement the acoustic rock genre of my magazine and their individuality and unique style will further reflect the unique unplugged music. The majority of teenagers have a keen interest in social networking sites so I will include a website link in my magazine so it can be accessed online. I will further use social networking sites as an interaction for some of my magazines competitions. I want to ensure that my magazine is as eye catching as possible with a clear house style running through it, and a range of secondary images on the cover that don’t leave the main cover image looking too neutral. I hope it will be a visual representation of the type of people my target audience are, by reflecting the type of gigs/festivals they would attend and the type of style they have.

My magazines unique selling point will be various competitions with prizes that are well suited to my target audience’s interests and some of the artists/bands that will feature in the magazine. For example a chance to win meet and greet tickets to one of the featured artists/bands gigs. The cost of my magazine will be approximately £3 due to its big content and design. There are various features I am considering using such as; a double page spread on Ed Sheeran, festival news, the latest acoustic gigs and upcoming ones, band photo shoots, new albums etc. I will distribute my magazine on print as well as online on its own website and it will be advertised on the radio to promote each new weekly issue. The publisher of Acoustic Magazine (which reflects the genre/sub-genre of my magazine) is ‘Blaze publishing’ therefore either they or the publisher of Kerrang ‘Bauer Media Group’ will publish my magazine; i will make this decision whilst I’m in the process of constructing my magazine.